Asset Library
Introduction
Comcast NBCUniversal LIFT Labs connects strategically relevant startups from around the world with Comcast to explore partnerships that impact the ways we work and the products and experiences we deliver to our customers and employees. By leveraging the startup ecosystem, LIFT Labs identifies emerging technologies and key insights through collaborations with founders and Comcast’s businesses.
This style guide has been prepared for you to get to know our identity and values we represent at LIFT Labs.
LIFT Labs Logo
Our logo serves as the main symbol of our brand, embodying our values and mission. It should be used prominently across all major brand touch points.
Typography
Primary Font
Our primary font is the cornerstone of our visual communication, selected for its legibility, versatility, and alignment with our brand’s personality.
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