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Join Comcast NBCUniversal LIFT Labs and an expert panel of judges to see promising startup founders pitch solutions to enable capital and credit opportunities for underrepresented communities.  

Don’t miss an exclusive event introduction from Dalila Wilson-Scott, Executive Vice President and Chief Diversity Officer at Comcast.

You will see the founders pitch and find out who the winner is at the end of the event! 




Goalsetter is the smart-money app for the whole family – from cradle to graduation, including parents, too.

With Goalsetter, parents can save for everything from rainy day funds to college funds, while kids can save for robotics camp or a new computer. Kids earn allowance and learn to spend smartly with the Cashola Debit Card. All family members take fun financial literacy quizzes that are mapped to national standards, but rooted in memes, gifs, and kid-relevant content.

Through the LIFToff program, Comcast NBCUniversal sources and evaluates partnerships with enterprise-ready startups to test new products, technologies, and processes that solve business challenges and meet customer needs.  

Honeycomb Credit

Honeycomb Credit is a first-of-its-kind small business loan crowdfunding platform where businesses can borrow funds from their own customers and fans. With nearly $10m already deployed to small businesses across its platform, Honeycomb is connecting businesses to an untapped source of investment capital: their community. Honeycomb is at once expanding access to capital for businesses underserved by traditional finance and turning everyday people into local small business investors.



OKY is an innovative and one-of-a-kind U.S.-based Fintech platform designed by and for immigrants with the purpose of bridging digital and geographic divides and promoting financial inclusion for underserved communities, helping them to connect, thrive, and achieve prosperity.

OKY delivers a seamless digital experience, that digitalizes cash to allow end users to access allotted funds in an app, without the need for a financial institution serving as an intermediary, which can then be used to purchase products and services in over 200 retail partners in Latin America, enabling a wide array of retail categories ranging from supermarkets, pharmacies, restaurants, clothing and many more. OKY also allows the purchase of prepaid telecom service and it is working to enable the payment of services such as school and university tuitions, utility bills and more.

SoLo Funds

SoLo is a marketplace community allowing members to easily access and supply short-term funds for immediate needs.

SoLo is an online community where members can request and fund short-term needs. SoLo launched in 2018 with the goal of providing an alternative to short-term loans that were non-predatory, simple, and community-driven. Since then, they’ve processed over 100,000+ loans and redefined lending for 300,000+ users. Today, they’re driven to new heights, but grounded in the same hope and mission: to build a community that enables financial autonomy for all.


Cash management meets the gig economy


With a mission to create a more financially inclusive world by digitizing fair and equitable loans between friends, family & trusted relationships, Zirtue is the first relationship-based lending app that simplifies loans between friends & family with automatic monthly loan payments along with direct payments to creditors while graduating no/low credit users into credit building products.


Read about past LIFToff challenges here.  

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