In partnership with The Gotham’s Owning It, LIFT Labs hosted their monthly Female Founders & Funders meet up with the CEO of 19th&Park, Whitney Headen, and Deputy Director of The Gotham, Kia Brooks.
Together, they discussed how founders should think about brand strategy and creative execution from the moment they start to create content and plan events. They also shared tactics on how to clearly show your brand’s identity within these two areas and explore new opportunities to create brand experiences.
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